Jayda Cheaves Net Worth 2025 : How She Built a Million-Dollar Empire
As of 2025, Jayda cheaves net worth is estimated to be around $4 million. She constructed that figure as a model, marketer, and business owner who converted social media reach to revenue. She wasn’t born with a short cut in her hand. She began from scratch and it’s a story that should be known.
Quick Facts: Jayda Cheaves at a Glance
| Detail | Info |
| Full Name | Jayda Ayanna Cheaves |
| Known As | Jayda Wayda |
| Date of Birth | September 25, 1997 |
| Birthplace | Savannah, Georgia, USA |
| Net Worth (2025) | ~$4 million |
| Main Businesses | Waydamin, AmourJayda Hair, Jayda Cheaves Beauty |
| Son | Loyal Armani Jones (born Feb 2019) |
| Instagram Followers | 9+ million |
Who Is Jayda Cheaves?
Jayda Cheaves was born September 25th, 1997 in Savannah, Ga. From an early age she was keen to make it big and love fashion industry. She didn’t wait for someone to give her a chance.
Her passion for business started at 16 when she got into reselling clothes via Poshmark. She left Windsor Forest High School in 2015 and eventually moved to Atlanta for greater opportunities.
It was the decision to go to Atlanta that turned it around. It placed her in a city that is a world of hustle, and she was right at home.

What Is Jayda Cheaves Net Worth in 2025?
Though starting out as a teen selling clothes on Poshmark, Jayda eventually made the decision to found AmourJayda Hair. The hair brand has got off to a flying start.
In 2018 Jayda Cheaves net worth Rolling Out she made $2.5 million in the years 2016 to 2018…and it’s off hair. At the time she was just 20 years old.
She finally closed the hair business down due to problems with quality of supplies from overseas suppliers. She did not impose a broken model on the people, she went along with them. Then it is clear that she is a realistic entrepreneur.
How Jayda Cheaves Built Her Net Worth
The Hair Business That Started It All
Jayda started her entrepreneurial journey as a teenager, selling clothes on Poshmark and later launching AmourJayda Hair. The hair brand hit fast.
She told Rolling Out in 2018: from 2016 to 2018, she made $2.5 million, and that was just off hair. She was barely 20 years old at the time.
She eventually shut the hair business down after supply quality issues with overseas vendors. Rather than forcing a broken model, she moved on. That decision alone shows she thinks like a real entrepreneur.
Waydamin: The Fashion Brand That Scaled
In 2016 she launched Waydamin, a streetwear fashion line that became an instant hit. Waydamin’s products include cutout tops, neutral-colored leggings, flared trousers, swimsuits, and turtlenecks.
The brand has since amassed over 500,000 followers on Instagram and features six collections to choose from. Waydamin is a core pillar of Jayda Cheaves net worth today.
Brand Deals and Collaborations
Jayda did not just build her own brands. She also cashed in on partnerships with some of the biggest names in fashion.
Her roster includes campaigns for PrettyLittleThing, Savage X Fenty, and True Religion. In 2024, True Religion’s “From Baddie to the Baddest” campaign featured her in studded denim looks.
In December 2024, she also modeled for Kiss Colors & Care wig products. These brand deals add steady income on top of her business revenue.
Jayda Cheaves Beauty
Cheaves released her long-awaited beauty line in recent years, a project she described as something she had been working on for a long time. The beauty space is competitive, but she already has the audience to support a launch that most brands would spend years trying to build.
The Book
She wrote a book called “The Young Boss Blueprint” at just 21 years old. It is a guide for young entrepreneurs, which fits her brand well. It also adds royalties and credibility to the Jayda Cheaves net worth story.
Social Media Income
Her estimated annual income from Instagram, YouTube, and TikTok is approximately $1 million to $1.4 million per year, based on a combined audience of over 13.7 million users. That number alone is enough for most people to retire. For Jayda, it is just one piece of the picture.
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Jayda Cheaves Net Worth: Income Sources Breakdown
| Income Stream | Estimated Contribution |
| Waydamin Fashion Line | High |
| AmourJayda Hair (closed) | Historical |
| Jayda Cheaves Beauty | Growing |
| Brand Deals (PrettyLittleThing, True Religion, etc.) | Consistent |
| Social Media Sponsorships | ~$1M+ per year |
| YouTube Revenue | Supplemental |
| Book Royalties | Supplemental |
| TV Appearances | Occasional |
Jayda Cheaves and Lil Baby
No article about Jayda Cheaves net worth would be complete without mentioning Lil Baby. The two dated and share a son together.
She appeared in Lil Baby’s music videos “Close Friends” and “Catch the Sun.” In 2016 she began dating the rapper, and the couple broke up in 2018 after two years together.
Despite their separation, the two have chosen to co-parent their son, Loyal Armani Jones, who was born in February 2019.
Cheaves gifted her son a book business in 2021, releasing “A Day with Baby L.A.” He also models in children’s clothing brand Fidéle Kids, which Cheaves founded.
She turned being a public figure into a business opportunity even for her own child. That is a level of business thinking that you do not see every day.
Similar Terms & Alternatives Table
| Term | Meaning |
| Jayda Wayda net worth | Same person, nickname-based search |
| Jayda Cheaves wealth | Total financial assets and holdings |
| Jayda Cheaves income | Annual earnings from all sources |
| Jayda Cheaves earnings | Revenue from business and endorsements |
| Jayda Cheaves salary | Not applicable — she is self-employed |
| Jayda Cheaves money | Informal term for her overall net worth |
| Jayda Cheaves fortune | Total accumulated wealth |
What Makes Jayda Cheaves Net Worth Different
The majority of influencers earn a living from postings. Jayda Cheaves created businesses that go beyond her feed. Waydamin sells products. Jayda Cheaves Beauty is a sales business. The book makes money.
In 2022, she told Teen Vogue: “I always knew I wanted to be my own boss. I always knew I was going to one day have an empire.
The 24-year-old girl said. And she already had the receipts to prove it.

Meanings Across Platforms: Jayda Cheaves Net Worth
| Platform | How “Net Worth” Is Discussed |
| Fashion posts, brand deals, lifestyle content | |
| YouTube | Vlogs, business tips, personal story content |
| TikTok | Short-form clips, product promotions |
| Twitter/X | Fan discussions, reaction to business moves |
| Forbes/Media | Estimated at $4M+ based on business valuation |
| Google Search | Top query linked to her businesses and Lil Baby |
TV and Media Appearances
In 2022 she starred in the reality TV series “The Impact Atlanta,” which offers a behind-the-scenes look at the lives of Atlanta’s top influencers. That same year she also appeared in the movie “Bid for Love.” She returned for season two of “The Impact Atlanta” in 2023.
These appearances add to her public profile and keep her name visible outside of social media.
Jayda Cheaves Net Worth: Key Takeaways
- Jayda Cheaves net worth is estimated at $4 million as of 2025
- She made her first $2.5 million through hair sales alone between 2016 and 2018
- Her clothing brand Waydamin has 500,000+ followers and multiple collections
- She earns an estimated $1 million or more per year from social media alone
- She is a published author, TV personality, and mother — all before 30
Jayda Cheaves net worth is not just a number. It is proof that starting small, staying consistent, and building real businesses leads somewhere. She is one of the clearest examples of how social media influence, when handled right, becomes a lasting financial foundation.
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Google PAA: People Also Ask
| Question | Short Answer |
| What is Jayda Cheaves net worth? | Jayda Cheaves net worth is estimated at $4 million as of 2025. |
| How did Jayda Cheaves make her money? | Through her brands Waydamin and AmourJayda Hair, plus brand deals and social media. |
| Is Jayda Cheaves a millionaire? | Yes. She became a millionaire before age 21 through her hair business. |
| What is Jayda Wayda’s clothing brand? | Her clothing brand is called Waydamin, known for streetwear and loungewear. |
| Does Jayda Cheaves have a beauty line? | Yes. She launched Jayda Cheaves Beauty in recent years. |
| How many Instagram followers does Jayda have? | She has over 9 million Instagram followers as of 2025. |
| Did Jayda Cheaves write a book? | Yes. She wrote “The Young Boss Blueprint” at age 21. |
| Who is Jayda Cheaves’ son? | Her son is Loyal Armani Jones, born in February 2019 with rapper Lil Baby. |
FAQs
What is Jayda Cheaves net worth in 2025?
Jayda Cheaves net worth is estimated at around $4 million in 2025, with some estimates going slightly higher.
How old is Jayda Cheaves?
She was born on September 25, 1997, making her 27 years old as of 2025.
What businesses does Jayda Cheaves own?
She owns Waydamin (clothing), Jayda Cheaves Beauty (beauty), and Fidéle Kids (children’s clothing).
Is Jayda Cheaves still with Lil Baby?
No. The two broke up and now co-parent their son, Loyal Armani Jones.
Where is Jayda Cheaves from?
She was born in Savannah, Georgia, and later moved to Atlanta, Georgia, to build her businesses.
